ReWriting the Human Story - Chapter 10

ReWriting the Human Story - Chapter 10

"…by directing that industry in such a manner as its produce may be of the greatest value, he intends only his own gain, and he is in this, as in many other cases, led by an invisible hand to promote an end which was no part of his intention. Nor is it always the worse for the society that it was no part of it. By pursuing his own interest he frequently promotes that of the society more effectually than when he really intends to promote it." Adam Smith

"The human mind (mine too) loves narratives. Stories. Stories are illusion. They are so powerful they invite delusion." Stewart Brand

The stories of science, technology, and progress are practically inseparable from the story of capitalism. And Capitalism is simply a relatively modern story told by great storytellers – be it Adam Smith or Milton Friedman. So, if money is the most popular story, then capitalism is likely the 2nd most popular one. And if we are to capture its story in a single word it is growth. But the key point is that capitalism requires growth not to deliver progress but to survive. So, if we halt growth capitalism won’t just halt – it will collapse. Therefore growth is the goal and progress is, at best, a byproduct.

There are many reasons why capitalism requires growth to survive – competition, demographics, unemployment, inequality, credit, mass production, energy consumption, etc. Fundamentally, however, capitalists go into business to make a profit. This means that if someone invests 100 dollars of capital they expect to receive back more than 100. And they are happy to repeat this process over and over again for as long as they can. Hence we call it capitalism – a self-sustaining system where capital gives birth to more and more capital. But if you start with 100 and end up with more than 100 we have growth because it measures the differences between your starting capital and what you end up with. That growth – or surplus, is the return on capital investment. If there is no return on investment there is no incentive to invest. So investment ends and the system collapses.

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It was Protagoras who first claimed that “man is the measure of all things”. Capitalism replaced this inherent anthropocentrism with the free market so we can say that the free market is posthuman in the sense it doesn’t favor or put humanity in the center of its value system. Thus the free market became the measure of all things – be it material objects such as agricultural goods, consumer products, the animals, the water we drink and the air we breathe, or immaterial ones – such as political, religious, and other ideas or services. Since our value system reflects and is derived from our story and given that capitalism is our economic story, it is no surprise that growth has become the highest moral value in the realm:

you want democracy – make sure there is economic growth; want political freedom – don’t choke off growth; more opportunities for women and minorities – it comes with growth; more high-paid jobs – focus on growth; less pollution – don’t impede growth. That’s why Bill Clinton exclaimed: “It’s the economy, stupid.”

In short, in capitalism, never-ending growth is the most fundamental requirement. Everything else – be it political, social, legal, or ethical, is based on it and is therefore secondary. So, it is no surprise that when the story of Climate Change clashes with that of growth, growth always wins. Because the system is primed to self-sustain not to change or challenge itself. Furthermore, modern economics tells us that all products have a given value as well as alternative substitutes. And climate change, the environment, the animals, trees, rivers and lakes, even human beings have now become mere products within our global capitalist system. All in the name of growth, measured and valued within the story of the free market.

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Capitalism is a complex story that gives birth to many other, smaller stories such as: the story of money, supply and demand, the “Invisible Hand”, “the Free Market”, “survival of the fittest”, “the lone entrepreneur hero”, “the myth of the self-made millionaire”, “the virtue of selfishness”, “egoism is altruism”, “the customer is always right”, “a rising tide lifts all boats” and so on. Those, in turn, have their own by-products such as short-term thinking, materialism, alienation, individualism, egoism, consumerism, planned obsolescence, environmental destruction, pricing everything but valuing nothing, and so on. Consequently, our relationship with life has stopped being mystical and never got to be scientific – it is economic. With one invisible hand – we save, and with the other – we destroy, all according to the “laws” of supply and demand, and the “virtue” of selfishness.

Read the rest here: https://www.singularityweblog.com/capitalism/

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